New green procurement targets will be aimed at boosting jobs and economic growth in local areas across Australia. New government measures on the … [Read more...] about Bringing Local Recycling Back – new government procurement targets planned
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“The future is private”. Four words spoken by Facebook founder Mark Zuckerberg may have implications for business owners and their ability to reach … [Read more...] about What does Facebook’s ‘the future is private’ statement mean for business?
It’s now a given that customers do online research before they buy and, according to a consumer content report on influence in the digital age, 86 … [Read more...] about Is your business legit? In 2019 authenticity rules
Strategy is more than just an efficient plan of action, it is a cohesive plan deliberately designed to bring about a desired future. In … [Read more...] about What is Strategic Communications?
While many might think that the issues raised in the recently released Australian Competition & Consumer Commission (ACCC) preliminary report of … [Read more...] about Yes, the ACCC’s Digital Platforms Inquiry does matter to small business
Think about the last time you bought a product or hired a service. Chances are that you researched a range of providers beforehand and eventually … [Read more...] about The power of case studies in marketing
It’s no secret that people love their mobile phones. … [Read more...] about Mobile-first indexing | How to make the content on your site Google friendly
“OK Google, how do I account for voice searches in my digital content?” Voice internet searching is becoming increasingly common. Virtual assistants … [Read more...] about The rise of voice search & how it impacts your digital content
While most focus on making strong impressions in person, many business owners and professionals neglect their online presence. Given that 80% of … [Read more...] about How to develop the perfect digital persona
Facebook founder, Mark Zuckerberg has announced that Facebook has changed their News Feed algorithm again – and it’s not good news for … [Read more...] about How Facebook’s News Feed changes will affect your business
Instagram is so much more than just a platform for sharing selfies and snaps of your smashed avocado toast - it’s a brilliant marketing tool that … [Read more...] about How Instagram can help your business boom
We are now living in an almost completely digital age. For small business owners, this means social media has become not only a place for updates, but … [Read more...] about Tweet your way to more clients: How to use Twitter as a marketing tool for business success