Facebook releases Instant Articles, a new social news sharing platform for online content producers. Last year, Facebook released "Paper", an app … [Read more...] about Facebook’s Instant Articles – what does it mean for online content producers?
It’s 2015 and it’s official: social media has exploded. We all know by now that social media offers both big and small business practically equal … [Read more...] about What’s the right social media platform for your industry sector?
In 2015 social media marketing is very big business. Big business and SMEs alike now understand the potential exposure good content published across a … [Read more...] about Getting value out of your social media spend?
Content marketing spend is set to skyrocket in Australia in 2015. Big business has been on board the content train for a number of years now and SMEs … [Read more...] about Content Marketing Predictions for 2015
Facebook at work. That might sound like an oxymoron to you, but it could become a reality soon. A new feature, creatively named Facebook at Work, is … [Read more...] about Facebook at Work – a blessing or a burden?
By Rachel Johnston Talking to a brick wall. A few years ago a study showed that media companies were spending over $100 billion on ads targeted at … [Read more...] about Communicating with Millennials: The Do’s and Don’ts you must know according to a 15 year old
When natural and not-so-natural disasters occur, the first thing most of us worry about is our family and friends and if they’re safe or not. Cue … [Read more...] about Facebook introduces “Safety Check”
Ello, there! You might remember some of the rather controversial things Facebook has been up to in recent times. Earlier this year Facebook was all … [Read more...] about Ello and what’s all this then? The new social media platform set on killing Facebook
Did you know that, according to Google, the number mobile searches will surpass computer searches in the next year? While this statistic might … [Read more...] about Has your business made the great mobile migration?
Anyone who has a gen Z at home, knows a gen Z or has observed one in their natural habitat will tell you that in 2014 one screen isn’t enough. With … [Read more...] about Australians devote 52% of screen time to mobile devices
Most online-savvy businesses today agree about the benefits of marketing their business on social media sites like Facebook, Twitter, Google+ and … [Read more...] about 3 effective social media tools for B2B and B2C that businesses often overlook